When I started Significans Automation, I used to say to those who lent me their ears that “customized automation in a pre-robotic era was the only path forward.” That was and still is easy for us to say, as it boils down to an opportunity for print and pack businesses to trust. After all, automation is configured for you, by you, or by a pro like us. That motto around trust remains at our core today, as every endeavour and project we take on to make our customers more successful comes with a vast wealth of experience that makes what we bring to the table an inevitable breakthrough for the community of print and packaging companies.
The term trust stems from the integrity we deliver with workflow automation development, support, and client interactions. We therefore reinforce vendor transparency, trust, and reliable integration support over off-the-shelf software promises.
So why is adopting automation an inevitable ROI?
Automation is a high-return investment for long-term growth, risk avoidance, and operational peace of mind because it improves efficiency where print businesses make, save, and sometimes lose money.
Purpose-built automation supports production, protects craftsmanship, and gives print and packaging teams confidence in the systems they rely on every day. That is why trust has earned us customers who invest in their competitive advantage.
Significans Automation doesn’t have “a layer” per se of trust; its confidence draws on hundreds of years of combined industry experience. That industry knowledge is being applied to help print and packaging companies build their workflow automation that is connected and tailored to the way their businesses actually operate.
Needless to say, AI is changing how value is created, exchanged, and protected. For print and packaging businesses, automation is the practical way to stay competitive, improve ROI, and protect the human craftsmanship that still defines great print.
Significans has created the most radical approach in the market by cloning its vast wealth of knowledge into the Significans Architect – an interpreter for print and packaging superintelligence. In essence, we have enhanced neural training into a service for customers to use as they see fit in their daily builds of workflow efficiency.
Today’s AI in the workplace realities
Artificial Intelligence is already transforming the industry by shifting operations from manual processes to automated, predictable, and data-driven systems. AI is already adopted in most production workflows, driving never-before-imagined efficiencies. And so I ask, isn’t an AI platform built and supported by a company that has always brought trust to the industry worthy of being part of your future?
A final reminder
I spoke earlier about moving towards a ‘tokenized’ lifestyle which will feel as though each of us is going through life one expensive ‘click’ at a time. While that seems to be where we’re headed, never forget about the missing factor – human interaction. You can’t sit down and share a coffee, story, or smile with a computer.
So please remember that AI will always lack one key ingredient – human emotions.
We all know that printing is as much about human experience as it is about equipment and technology. Printed products are both tactile and visual and can excite the senses and elicit a variety of emotions. AI may speed up production, but it will never replace the craftsmanship behind a printed piece, or that brimming smile on a customer’s face, which makes it all worthwhile.
