The Automation + Integration Series:
Creating the New Normal with Fujifilm

We continue the Automation + Integration Series with a focused, experience-led session featuring Fujifilm and Significans Automation, bringing together OEM perspective, workflow automation expertise, and practical insight into how modern production environments are evolving.

Taking place on Tuesday February 17, 2026, this session explores how print businesses are redefining what “normal” looks like in an era shaped by automation, data-driven decision-making, and increasingly connected production systems.

Rather than treating automation or AI as abstract concepts, this conversation focuses on applied reality – how automation is already embedded across prepress, press, and production, and how smarter integration decisions allow printers to extract more value from both software and hardware investments.

As the industry moves beyond experimentation and buzzwords, this session continues the series’ focus on practical outcomes, honest discussion, and the architectural thinking required to support sustainable, long-term production efficiency.

If you want a clearer view of how automation is becoming business-as-usual – not a future concept – this session is for you.

Why This Session Matters

Automation is no longer a differentiator – it’s becoming a baseline requirement for modern print operations.

Print businesses are under pressure to:

• Reduce manual intervention across production
• Improve consistency and predictability
• Maintain press uptime and throughput
• Scale operations without increasing overhead

But “automation” only works when it’s implemented with intent.

Creating the new normal depends on:

• Systems that communicate cleanly with one another
• Automation that supports real production conditions
• Configuration decisions rooted in workflow reality, not theory
• A clear understanding of how software and hardware must work together

This session brings those elements together through an open, practical discussion grounded in real-world implementation experience.

What You’ll Hear About

Creating the new normal
What automation looks like when it’s no longer treated as an add-on, but as a core part of everyday production.

From press to workflow
How production technology, automation platforms, and integration layers must align to keep presses fed, jobs moving, and teams focused on value-added work.

Automation without the hype
Why many conversations around AI and automation miss the point – and how applied automation has been delivering results quietly for years.

Designing for reality
How printers can avoid overcomplication by focusing on practical integration, realistic expectations, and long-term resilience.

Where Fujifilm comes in

Fujifilm brings a deep understanding of production technology and how automation supports press performance, consistency, and quality across diverse print environments.

In this session, the discussion will explore:

• How automation supports press efficiency and production stability
• The role of data and integration in keeping production moving
• Where human intervention still matters – and where it doesn’t
• How OEMs and integrators must work together to deliver real outcomes

Rather than positioning automation as a standalone concept, this conversation looks at how automation becomes the new normal when it is thoughtfully applied across the full production ecosystem.

This is not a product demo. It’s a practical discussion about how automation, integration, and production technology intersect in real print businesses today.

Who’s Joining the Discussion

This session features Marc Raad, President of Significans Automation, alongside Andrew Gunn, Director of Digital Solutions & Product Marketing at Fujifilm, bringing together integration expertise and OEM insight into modern production environments. The discussion will be moderated by Chris Minn, CEO & Founder of Digital Ink.

Marc Raad, President – Significans Automation

Andrew Gunn – Fujifilm

Moderated by Chris Minn, CEO & Founder – Digital Ink

Together, they’ll explore how automation is reshaping production expectations, where integration decisions make the biggest impact, and how print businesses can move forward with clarity rather than complexity.

🗓 Tuesday February 17, 2026
⏰ 11:00 AM ET | 8:00 AM PT | 4:00 PM GMT